Internet strategies

With our client we develop the strategy of using the Internet channels to build competitive advantage of client’s company. The strategy may include many fields of client’s activity. We have developed the strategies of using the Internet for marketing goals and PR, for sales and creating additional value.

The process of developing the Internet strategy starts with a competition analysis (including more developed markets). Next phases may include researching on present and potential clients, creation of conception. Developing the Internet strategy we use effective tools of strategy management, such as: Porter’s Five Forces Analysis, SWOT, McKinsey matrix, Corporate strategy model, Business (domain) strategy model.

The last phase is developing with our client the plan of strategy implementation.